![]() ![]() All things I knew to be important at the time. I called my site because I thought was a good descriptive name, containing the keyword I was targeting, and it was a. That’s not a big deal when you don’t have traffic, but a very big deal when you do. ![]() In the eyes of Google, you are starting again. I didn’t realize that once your domain name has started to rank on Google with your chosen URL, that changing it can kill your rankings. You can change your company name in the real world, but it’s not so easy with your domain name. ![]() That’s not quite as straightforward as it seems. I assumed, wrongly as it turned out, that I could simply change my brand name at will. The mistake I made, right at the beginning, is not taking the name of my own art business seriously enough. Yet it’s one of the most important things to get right. It was just one of those things I could think about later. I’ll bet that thinking up creative art business names is not a priority. You are eager to start your own business and you have a hundred and one exciting ideas swirling around your head. If you are reading this, you are probably where I was at a few years ago. However, I only promote products I like and recommend) Why Naming Your Art Business is Important (I get commissions for purchases made through links in this post. You’ll have to get creative but there are some key points to remember and they will affect how your site develops. Your name could be already taken or hard to spell. A good name should also be broad and generic and not too specific. A good business name should be as short as possible and be part of your website’s URL for search engines. The right name is easy to read, spell and remember. So, in hindsight, what should I have done?Īs an artist, you should use your own name as the name of your business. It turns out that art business names are more important than I thought. There’s more to naming your art business than meets the eye. ![]()
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